Hopcave is the creation of the talented and outspoken, Filipe Palma Feres. His social media presence draws in large crowds of craft beer fans from around the globe. Furthermore, he engages his community in person at live beer tastings as well bringing well deserved recognition to wildly creative craft beer producers.
When he approach me about creating a brand, we decided to meet for a beer (of course) and it wasn’t long before his dream image took form. We drew a lot of inspiration and iconography from his heritage, born in South Africa, raised in Chile. The final logo is embodiment of his past, both in form and color pallet.